{"id":102,"date":"2011-04-20T19:29:01","date_gmt":"2011-04-20T23:29:01","guid":{"rendered":"https:\/\/www.parentheticalthoughts.com\/?p=102"},"modified":"2011-04-20T19:36:50","modified_gmt":"2011-04-20T23:36:50","slug":"putting-up-some-big-numbers","status":"publish","type":"post","link":"https:\/\/www.parentheticalthoughts.com\/?p=102","title":{"rendered":"Putting Up Some Big Numbers"},"content":{"rendered":"<p>Apple released it&#8217;s quarterly financial results today, for the 2nd quarter of 2011 (Jan &#8211; Mar 11). As many people have noticed, they put up some big numbers, yet again. Just some quick highlights:<\/p>\n<p>Once again, the best, non holiday quarter ever, with $24.667 Billion in revenue and $5.99 Billion in profits. A while back I predicted that Apple would join the &#8220;$100 Billion Revenue a year&#8221; club in FY 2012, and they seem to be on track for that with these numbers.<\/p>\n<p>They shipped just over 4.5 Million iPads in the quarter, bringing the grand total since introduction up to almost 19.5 Million. Almost 20 Million in just 4 quarters. It&#8217;s interesting how fast iPad is being adopted; it took iPhone 8 quarters to reach the 20 Million mark, and iPod took 12 quarters to reach that number.<\/p>\n<p>Unit sales and revenue for every product was down significantly from the previous quarter (which was the holiday quarter)&#8230; except for iPhone. iPhone sales were actually up quite a bit from the previous quarter (113% to be precise, Captain), with 18.6 Million units shipped, generating almost $12.3 Billion in revenue. I expected iPad sales to be down, following the same &#8220;jig saw&#8221; pattern we&#8217;ve seen with iPod sales, but it&#8217;s interesting that iPhone did not follow that paradigm. It&#8217;s also interesting to note that iPhone accounted for just shy of 50% of Apple&#8217;s total revenue for the quarter. 49.86%, if you want to be picky about it&#8230;<\/p>\n<p><a href=\"http:\/\/daringfireball.net\/\" target=\"_blank\">Gruber<\/a> and others have noted that the year-over-year gain in revenue and profits was 83% and 95% respectively. That&#8217;s the best year-over-year gain in revenue that Apple has seen for at least the past 14 years&#8230; but not for profit. As a matter of fact, the year-over-year gain in quarterly profit from Q4&#8217;08 to Q4&#8217;09 was a very impressive 122%; $1.1 Billion to $2.5 Billion. And even that&#8217;s peanuts compared to way back in 2005; Q2&#8217;04 to Q2&#8217;05 profits increased by an amazing <strong>530%<\/strong>, from $46 Million to $290 Million.<\/p>\n<p>Still waiting to see how they did on the Fortune 500 list for FY 2010. I&#8217;m predicting a placing of 31st, comfortably in the top 50 and much better than their best-so-far (official) place of 56th on the 2009 list.<\/p>\n<p>Cheers!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple released it&#8217;s quarterly financial results today, for the 2nd quarter of 2011 (Jan &#8211; Mar 11). As many people have noticed, they put up some big numbers, yet again. Just some quick highlights: Once again, the best, non holiday quarter ever, with $24.667 Billion in revenue and $5.99 Billion in profits. A while back [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-102","post","type-post","status-publish","format-standard","hentry","category-apple"],"_links":{"self":[{"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=\/wp\/v2\/posts\/102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=102"}],"version-history":[{"count":6,"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=\/wp\/v2\/posts\/102\/revisions"}],"predecessor-version":[{"id":109,"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=\/wp\/v2\/posts\/102\/revisions\/109"}],"wp:attachment":[{"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.parentheticalthoughts.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}